About Us
Premier Golf Card is not just another discount green fee scheme! We inject diversity, vision, flair and a wealth of experience in marketing to your golf club in order to maximise revenue.
Premier Golf Card was established in February 2006 with a view to provide our members with better access to golf courses across the UK. Our objective is to increase participation in golf, provide tangible rewards for golfers and provide the course on board our scheme with more footfall across all their facilities.
We currently have 500+ courses on our scheme in UK & Ireland in 2006 and a further 4000+ in the US with many more being added in 2007. Premier Golf Card were acquired early 2007 by Lealta Ltd - www.lealta.co.uk
Since the takeover the Premier Golf Card has been significantly improved with developments for both the golfer and the golf course. We have added a magnetic stripe to the back of the card to give the ability to collate usage and pass on information to the golf club. Golf clubs will then know how full the tee sheets are and what sort of increase in footfall on both the course and in the clubhouse.
All courses on board will be provided free of charge with a magnetic swipe card reader with supporting software to track use and prevent fraudulent use; allows tailored promotions to cardholders based on spend. We have a network of dedicated course relationship managers who are on hand to visit courses for any needs.
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